Digital Marketing

Search Engine Optimization

Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site or a web page from search engines via "natural" or un-paid ("organic" or "algorithmic") search results as opposed to search engine marketing (SEM) which deals with paid inclusion. The theory is that the earlier (or higher) a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. This gives a web site web presence.

As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.

The acronym "SEO" can refer to "Search Engine Optimizers," a term adopted by an industry of consultants who carry out optimization projects on behalf of clients needs.Effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into website development and design. The term "search engine friendly" may be used to describe website designs, menus, content management systems, images, videos, shopping carts, sitemaps and blogs or weblogs and other elements that have been optimized for the purpose of search engine exposure.

Search Engine Ranking

Digital Arts offers complete Search Engine Ranking Solutions, We offer Guaranteed Top 10 ranking for Google, Yahoo, Bing (MSN) Search Engines Giants. Our Top 10 search engine positioning and search engine placement services help you to achieve higher search engine ranking and improve SERP.

A search engine results page (SERP), is the listing of web pages returned by a search engine in response to a keyword query. The results normally include a list of web pages with titles, a link to the page, and a short description showing where the keywords have matched content within the page. A SERP may refer to a single page of links returned, or to the set of all links returned for a search query.

Digital Arts will help you Gain Top 10 Ranking in all Major Search Engines through expert SEO for Google, Yahoo, MSN and others. Top 10 Ranking ensures High Traffic to your website

Ranking a website in Google in the top 10 position with the desired keywords, (chosen using Google Adwords Platform) can only be achieved using professional SEO techniques used in conjunction with great understanding of Google search engine

Our Top 10 search engine ranking solution (SERP) is proposed by our SEO experts who will propose you a plan for improving search engine positioning of your website after in-depth analysis of your websites, Current Status of the website, Targeted Keywords and Competitive analysis.

Pay Per Click Management

Digital Arts follow a PPC Management methodology that is designed to help clients to achieve their Search Engine Marketing (SEM) goals.Our expert PPC bidding management services are customized individually for all the major search engines. Thats because we understand that success in Pay Per Click (PPC Advertising) depends on applying search engine specific principles and techniques. Our PPC management services impart complete focus on all the major search engines, we have formulated individual procedural guidelines for undertaking PPC advertising in Google, Yahoo and Bing (MSN).

Google AdWords advertisements connect you with new customers at the precise moment they're looking for your products or services. According to Google, the Google Network reaches more than 80% of Internet users.

We will set up, manage and maintain a Google AdWords campaign for your business. With Google AdWords, you can create your own ads for your business, choose keywords to help match your ads to your audience and pay only when someone clicks on them.

As Google AdWords can be a great sales force for your business, the process can be a bit tedious to set up and manage all on your own.

Social Media Optimization

Social media optimization (SMO) is the use of a number of social media outlets and communities to generate publicity to increase the awareness of a product, brand or event. Types of social media involved include RSS feeds, social news and bookmarking sites, as well as social networking sites, such as Twitter, and video and blogging sites. SMO is similar to search engine optimization in that the goal is to generate traffic and awareness for a website. In general, social media optimization refers to optimizing a website and its content in terms of sharing across social media and networking sites.